What is Coaching

Coaching is a relatively new thing in South Africa. In order to understand what coaching is, it helps to understand what Coaching is not.

Coaching is not:

• advising people, based on years of experience and knowledge
• telling people what they should or could do
• about offloading your problems andhoping your coach will resolve them.

Coaching is:

• about a working partnership where the coach is focusing on keeping the client on track,
• about a committed client who wants to change and make her/his life even more successful

Professional Coaching is a professional partnership between a qualified coach and an individual or team that supports the achievement of extraordinary results, based on goals set by the individual or team. Through the process of coaching, individuals focus on the skills and actions needed to
successfully produce their personally relevant results. The individual or team chooses the focus of conversation, while the coach listens and contributes observations and questions as well as concepts and principles which can assist in generating possibilities and identifying actions.

Through the coaching process the clarity that is needed to support the most effective actions is achieved. Coaching accelerates the individual’s or team’s progress by providing greater focus and awareness of possibilities leading to more effective choices. Coaching concentrates on where individuals are now and what they are willing to do to get where they want to be in the future.